Innovative Challenger Brands Panel

Posted on:February 4, 2019

THE FOOD AND BEVERAGE INDUSTRIES today enjoy a historical confluence of rapidly shifting consumer trends and low barriers to entrepreneurship, generating a flood of innovation. To explore the motivations as well as technical and business challenges of entry-level food and … Continue reading


Food Industry Solutions for Transition to E-commerce

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Click to Enlarge WILL E-COMMERCE EVENTUALLY dominate food sales and, if so, what are brick-and-mortar food and beverage companies to do? Darren Seifer, Executive Director, Industry Analyst-Food Consumption, NPD Group, addressed these questions in helpful detail in his presentation titled … Continue reading


Cellular Technology Opens the Pathway for Clean Meat Alternatives

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Future Meat Technologies’ first cultured chicken kebab on grilled eggplant and tahini sauce at Jerusalem’s Machneyuda restaurant. FOOD COMPANIES are now looking beyond traditional meat alternatives into the futuristic realm of cellular technology, and for good reason. Some consumers desire … Continue reading


Business Strategies for High-Value Protein Ingredients

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Click to Enlarge AS TECHNOLOGY PIPELINES continue to pump new plant and animal protein options into food and beverage domains, it is critical that marketers learn to develop strong, compelling and clearly understandable narratives to properly explain these emergent technologies … Continue reading


Diverse Drivers of Protein Demand Pose Marketing Challenges

Posted on:January 30, 2019

Click to Enlarge ACROSS THE GLOBE, but especially in America, the drive to add more animal and plant protein to human diets continues unabated, even as consumers remain somewhat vague as to their reasons why. In his presentation titled “Consumer … Continue reading


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