Consumer Trends Influence Natural and Weight Management Formulations
An October 21, 2013 report by Packaged Facts entitled “Food Additives: The U.S. Market” says that from 2007 to 2012, the total market value of food additives in the U.S. increased at a compound annual growth rate (CAGR) of 2.1% to $4.8 billion. It predicts a CAGR of 3.5% for the 2013 through 2018 period to a market size of $5.8 billion.
Natural colors, with a CAGR of 7.8%, will be a central factor in market growth. “Other additives with moderate to strong growth will include preservatives (based primarily on growth in emerging natural formulations with a CAGR of 4.7%); stabilizers, thickeners, binders, and texturizers (CAGR of 3.9%), fat replacers (CAGR of 3.9%), and flavor enhancers (CAGR of 3.7%).
The company’s press release notes that consumer trends impact the food additive market because of the types and amounts of ingredients needed to formulate products. For example, another rebounding trend is consumer interest in low fat and low fat diet foods. Although interest in such products decreased 2000 to 2010, consumers are returning to these foods in an effort to cut fat from their diets. This will increase use of carbohydrate and protein based fat replacers. Food Additives: The U.S. Market